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Kellogg Graduate School of Management, En la Universidad Northwestern, Illinois, seis veces considerada por Business Week la mejor facultad en temas empresariales de los Estados Unidos 1. MARKETING MANAGEMENT Philip Kotler, es un estadounidense, economista y especialista en mercadeo, titular distinguido, desde 1988, de la cátedra de Marketing Internacional S.C. Jean-Claude Usunier, Julie Anne Lee - Marketing Across Cultures (6th Edition) 2013, NY pp. Nancy Lee, Philip Kotler (fourth edition) 2011 : Social Marketing, influencing behaviors for good.
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